SEO Friendly Blogging Tips for Beginners (Blogging and Content Writing Tips)

SEO and Blogging

             Blogs are a multi-dimensional communication channel that can be used for a variety of purposes. Whether you need to draw traffic to your site, gather customer feedback, generate awareness, communicate with customers or those within your own organization, blogs are a quick, easy, and effective way to create an online presence without knowing even a single line of code. Blogs are information sharing tools for connecting users to businesses and it is a powerful tool for Search Engine Optimization.

             

            SEO nothing but optimizing a website for better views and customers with the help of google algorithms. By optimizing a website or a blog post we making the website more visible to the users or customers.Proper SEO will help the beginners to create more traffic to their site.

Key points to be noted

1.  As a beginner you should find your own domain for which you are writing or creating the blog. Above all content is the king in SEO and hence the quality and genuine contents should be created.
2. Blogs should be frequently updated (optimized) so that the traffic wont decrease. It is the perfect platform for users for communication and inquiries.
3. Choosing good keywords is another important part in making a blog more SEO friendly. It is always better to use long tail keywords for this purpose.
4. While setting up a blog and uploading to it your website, also host few of them on other free blogging platforms.
5. It may be easiest to create individual accounts for each blog you're writing (as opposed to signing up with the same username and password for all), in that way you'll have control and have administrative access to each individual blog.
6. Free platforms such as Blogger, WordPress, Type Pad, LiveJournal can be used by the beginners.
7. Your title, description, and URL should feature the keywords specific to the content of the blog to capitalize on search engine indexing and visibility.

SEO friendly Blogging 

         Once you've completed the process of creating a blog it is important to include most competitive keywords in your title and content. While it may be tempting to simply combine all of your keywords, make sure that your title remains both condensed and descriptive. Major search engines uses keywords for finding the perfect site or page for the user.Be creative while creating the content and do not forget to tag proper keywords and give relevant description. Always remember to link other posts to your own blog and add backlinks in good websites.Clear navigation to your blog will increase the traffic to your site and there by ranking higher in SERP.

Importance of SEO in Digital Marketing | Search Engine Optimization

       

IMPORTANCE OF SEO IN DIGITAL MARKETING SYSTEM

            Any form of marketing that exists online is what we call digital marketing. It make use of internet or digital platforms such as mobile phones etc. Business are done via social media marketing, email marketing with the help of SEO  (Search Engine Optimization). SEO is responsible to take the websites visibility to higher position. A good ranking site is more visible to customers according to google and hence search engine optimization is one of the most important part of digital marketing.

       What is SEO?

Search engine optimization is the process of optimizing your website to rank higher and  increase the free traffic to your site. Hence it will increase the business in the particular site for a company. E-commerce sites, blogs, info-graphics make use of SEO technique. There are different ways to increase traffic to a site.

• On Page SEO

This type of SEO focus on increasing website traffic by creating good quality content, proper keywords, metadiscriptions, URL optimization and many more. All the important contents required for the user will available within website itself.

• Off Page SEO

Off page SEO deals with everything that happens off the page. That is it helps increase the ranking of the website by adding backlinks on other major websites, that is quality backlinks website promotion. So it is important to build backlinks with trusted websites by networking with other sites and writing guest posts, articles for them.

      SEO in Digital Marketing

          Search engine optimization plays a very important role in digital marketing by increasing the user traffic to the website. Ranking is a major factor in bringing a website to the top and SEO done right will ensure its position above their competitors in the industry. A web page to be ranked higher has to undergo certain SEO techniques such as crawling, indexing, algorithms and extraction..

• It has major part in improving and creating genuine contents to your website which helps clients usability and increase user experience. The content should be unique and the must choose the keywords wisely.
• As smartphones became a major part in daily life of individuals it is important for websites to be more mobile friendly. Mobile SEO  helps in creating mobile friendly websites to the users.
• SEO improves the quality of a website with the help of keyword stuffing, paid ads, backlinks and many other tools.
• Effective SEO process will bring good traffic to the website which will increase the business and brand marketing for their product.
• Its also ensure that the particular web page is ranking higher not only in google but also in yahoo, Bing and other websites.  

        

        Basic role of SEO in digital marketing is to increase user traffic to the website by proper optimization and increasing the ranking of the site.